Suzuki Motorcycle India Private Limited (SMIPL) registered month-to-month sales of seventy-one,631 units in August 2019, with a year-on-year increase of 2.2 consistent with cent. Even though marginal, the superb increase is no matter the current sales slowdown in India’s vehicle enterprise. For the length of April to August 2019, Suzuki suggested cumulative income of three, forty-six,018 devices, as towards 2,98,989 gadgets within the same period 12 months ago, registering a boom of 15.72 percent in the cited length. Suzuki’s basic sales volumes within the Indian two-wheeler marketplace are modest. Still, the logo has been capable of rake in a steady boom, regardless of the overall terrible sentiment inside the marketplace.

Industry Slowdown

“SMIPL continues the increasing momentum, despite the tremendous short-time period impact of floods inside the robust Suzuki markets inclusive of Kerala and Maharashtra, and the continuing enterprise decline for the tenth month in succession. Weak customer sentiments had been one of the key motives for the downward fashion within the auto industry. Even under these hard times, SMIPL has been capable of proving its mettle,” stated Devashish Handa, Vice President, Suzuki Motorcycle India Private Limited.

According to Suzuki, the important thing cause for the logo’s growth is due to a properly-rounded product portfolio and non-stop attempt to reach out to prospective clients. Suzuki’s most popular-wheeler is the Suzuki Access 125, which is likewise the chief in the 125 cc scooter section. In August 2019, Suzuki brought a brand new version of the Access a hundred twenty-five with drum brakes and alloy wheels. Suzuki additionally released a MotoGP version of the Suzuki Gixxer SF 250 in August 2019.

The Indian auto industry is in the midst of a disaster after a prolonged slowdown in income for numerous months in a row now. Sales increase of Suzuki two-wheelers had been flat in August 2019, and month-to-month volumes sales volumes are far less than the marketplace leaders within the -wheeler phase. Despite the damaging market sentiment, Suzuki has controlled to post a high-quality boom, and that’s a silver lining in the center of a dismal marketplace sentiment.